Google has had a busy 2020 so far. Not only have they changed the look of paid and organic search results on desktop, they have also rolled out a major update to featured snippets. Tune in to this episode to learn more about these changes and their implications on your search traffic.
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SEO and PPC campaigns are more effective when they are run in parallel. In this episode, I share an effective method to use PPC ads to optimize your SEO campaigns.
BONUS RESOURCES …
It's time for a book recommendation. In this episode, I talk about one of my favorite business books, Traction by Gabriel Weinberg and Justin Mares. Tune in to learn why I think this book …
In this episode, I share 5 SEO mistakes that are preventing your site from ranking higher on Google.
Tools & resources discussed in …
Last month, Facebook's stock value fell by 26% because of disappointing results in the last quarter. As a result, the company's total valuation …
Twitter is testing a new feature that promises exciting possibilities. Listen to this quick episode to learn more.
Source: Social Media Today - …
Pogo-sticking is when a user enters a site and quickly navigates back to the search results. It's often confused with bounce rate, which is a totally …